THE LOW DOWN ON "CLEAN" FRAGRANCE

FEBRUARY 9, 2023

“Clean” beauty is one of the fastest growing categories in the personal care space, but you may want to doublecheck those ingredients and learn exactly what you may be spraying or rubbing on the body.

The problem: The term “clean” isn’t regulated. Brands can and do make up their own definitions – and there’s nothing to prevent a fragrance brand from slapping the word on its label. So it’s wise to view products’ claims of clean, green or “free from” with skepticism: Far from being “safer,” they might still be concocted from a secret mix of toxic chemicals. 

There’s a better approach to fragrance and we’re here to help. 

The problems with the word “fragrance”

The origins of fragrance hark back to the ancient Egyptians, who made them with chemicals derived from plants and animals. But today that’s too costly. So the beautiful bottles of fragrance on the department store counter that claim to contain jasmine, rose, bergamot or orange zest most likely NOT made with those ingredients at all.  Instead, they probably contain a cocktail of potentially thousands of hidden chemicals. 

And we don’t know which of roughly 3,000 synthetic chemicals may lurk in a particular fragrance – they don’t have to be disclosed, since they’re considered a “trade secret.” But many of the chemicals are very concerning, and no federal regulations prevent their use in fragrance. 

They might contain substances like cancer-causing formaldehyde or phthalates, which are used to make fragrance last longer but are associated with harm to the male reproductive system and other health concerns. Artificial musk, which accumulates in the body, has been linked to cancer. And many of these chemicals are highly allergenic, so they can trigger asthma symptoms or attacks, skin irritation, respiratory distress and other allergic reactions. 

EWG’s Skin Deep® cosmetics database contains hundreds of fragrance products made with ingredients considered to be highly hazardous, such as the toxic “forever chemicals” known as PFAS, artificial coloring, preservatives like BENZYL/BENZOATE/ and lilial (which causes fertility problems and the EU bans it as an ingredient in personal hygiene products)

Your best source 

You have better options if you want a safer type of fragrance. A handful of brands make fragrance that bears the EWG VERIFIED® mark, meaning they are free from chemicals of concern and manufactured according to the strictest standards.

Brands carrying the EWG mark must disclose all their ingredients, which include substances with recognizable names like rosemary oil, vanilla, jasmine and rose extract.  

Consider one of these sampler set from these brands:

• Henry Rose

• Just the Goods

• Qet Botanicals

Regulating fragrance

The Food and Drug Administration regulates fine fragrance, but manufacturers aren’t required to submit their products for review before introducing them into the market.

Until the federal government steps up to protect us from toxic chemicals in fragrance products, your best bet is to compare products on Skin Deep and look for those bearing the EWG VERIFIED mark.